Johnston, designed by Edward Johnston in 1916 for London Underground, inspired Gill Sans and is another famous example of humanist sans serif.įonts like this can convey both steadiness and nostalgic warmth – “Keep calm and carry on”. The most famous example of a serif font, simply because it’s installed on almost every computer in the world, is probably Times New Roman. Here’s how PracticeWeb’s team goes about choosing the right fonts to represent the accountancy firms we work with. The bad news about that good news is that the choice can be paralysing.

The good news is, there are now more beautiful typefaces available than ever before, ready to install and start using for free or a fee in seconds. Papyrus isn’t far behind in terms of the disdain in which it’s held by designers while Helvetica, though undoubtedly a classic, is a bit played out. Even the creator of this famous font agrees. It’s 2019 – everybody knows you don’t use Comic Sans in a serious design for business. Now it’s our design team’s turn to get stuck into one of their favourite subjects – typography.

Things have been getting a bit geeky on the PracticeWeb blog in recent weeks with posts about full stops and the technicalities of SEO. Our websites for accountants are designed with your clients in mind. But with so many typefaces available, choosing can be difficult. The font you use can say a lot about your accountancy firm’s brand and personality.

Rail Alphabet Font